Incredible What Hair Color Lasts The Longest 2023. This is because the darker pigments are more resistant to fading. These colors have a higher concentration of pigment, so they will take longer to fade.

With people leaning into natural colors, she tells tzr that a softer version of the beloved color will be more ideal. “double processing often means more upkeep,” she says. But remember, individual results will vary based on your natural color and hair structure.